Responsible Drinking Initiatives InternPERNOD RICARD

Sustainability & Responsibility (S&R) is at the heart of the company's vision 'to unlock the magic of human connections by bringing Good Times from a Good Place'. The S&R roadmap is built around four key pillars that address all the material risks of our business, from grain to glass.

One of these pillars, the Responsible Hosting pillar, focuses on the Group's commitment to responsible drinking and ensuring that the brands are always enjoyed responsibly. At Pernod Ricard, we place conviviality at the heart of our culture and promote moderation as a conscious, positive, and aspirational lifestyle. In line with the evolving consumers drinking habits, our ambition is to make conscious and convivial drinking the new normal.

The Public Affairs department is composed of 18 people, and the responsibility & prevention sub-department is a team of 5 people working to roll out the Responsible Hosting strategy across the group. It has a very transversal role within the entity, working closely with all departments such as S&R, Communications, Marketing, and others. 

We are hiring two interns who will split the below-listed missions based on the project timelines, planning, workload, and the managers they will report to.

Your key missions:

Mission 1: Assistance on the Responsible Drinking Strategy and Roadmap

• Assist and support the team on the implementation of the global Responsible Drinking Strategy and Roadmap

• Carry out desk research on alcohol consumption trends, responsible drinking & prevention programmes

• Assist in the coordination with the different departments of the HQ

Mission 2: Assistance in coordination of global roll out of the DRINK MORE WATER prevention campaign both online and offline (www.drinkmore-water.com)

• Support the launch of the first premium activation of the program across global events and other affiliates

• Follow the digital implementation of the campaign on the global social media channels targeting young adults

• Help with the preparation of material before events and the follow-up of events and digital campaigns afterwards (presentations, reports, monitoring, as well as collect feedback from affiliates & partners)

• Support in communication and promotion of the programme, especially to affiliates wishing to implement on-the-field - sharing of best practices, gathering information and insights from the markets, preparing presentation to communicate and showcase our efforts on the initiative.

Mission 3: Assistance in the implementation of global anti-drink driving initiatives

• Together with the team, work on the development of consumer-facing assets for digital breathalysers' initiative at our Brand Homes and other communication on the project

• Assist in organization of stakeholder event for Autosobriety project in partnership with UNITAR, the UN institution

• Assist in developing program documentation (e.g. Autosobriety guiding principles/ playbook)

• Help with the preparation of material before events and the follow-up of internal and external events and network calls (presentations, reports, monitoring, as well as collect feedback from affiliates & partners)

Mission 4: Assistance on gathering and consolidation of Group Responsible Drinking Reporting and CSRD

• Assist in coordination of reporting process (e.g. help preparing pre-reporting presentations to affiliate to explain reporting process)

• Assist in post-reporting phase: validate affiliates' reporting forms, consolidate reporting and prepare decks with analytics and highlights to present back to markets

• Help in implementing transformation related to the CSRD requirements into Responsible Drinking reporting

Mission 5: Assistance on other external and internal responsible drinking projects

• Bar World of Tomorrow initiative: support the preparation of tools and communications assets needed for the transformation of this program (presentations, flyers, posts…)

• Responsible Drinking brand campaigns: help in preparation of materials, monitoring and communication on campaigns by our strategic brands to promote responsible drinking behaviours and tackle alcohol-misuse

• Consumer Information / digital labelling project (E-Label): monitor the data collected through this initiative and preparing monthly infographics to support global Public Affairs colleagues

Mission 6: Assistance in promoting responsible drinking internally to make every employee an ambassador…