Senior Content Partnership Marketing Manager
Critères de l'offre
L'entreprise : Crédit Agricole
Ses six plateformes de gestion internationales [2], sa capacité de recherche financière et extra-financière, ainsi que son engagement de longue date dans l'investissement responsable en font un acteur de référence dans le paysage de la gestion d'actifs.
Les clients d'Amundi bénéficient de l'expertise et des conseils de 5 300 professionnels dans 35 pays. Filiale du groupe Crédit Agricole, Amundi est cotée en Bourse et gère aujourd'hui plus de 2 000 milliards d'euros d'encours [3].
Amundi, un partenaire de confiance qui agit chaque jour dans l'intérêt de ses clients et de la société.
[1] Source : IPE « Top 500 Asset Managers » publié en juin 2022 sur la base des encours sous gestion au 31/12/2021
[2] Boston, Dublin, Londres, Milan, Paris et Tokyo
[3] Données Amundi y compris Lyxor au 31/03/2022
En agissant chaque jour dans l'intérêt de la société, nous sommes un groupe engagé en faveur des diversités et de l'inclusion. Tous nos postes sont ouverts aux personnes en situation de handicap.
Description du poste
Overall Purpose of the Job:
As the leading European ETF provider, Amundi has deep roots in the retail investor landscape, and we want to continue to empower our existing and future clients to making the right investment decisions for their needs. The digital wealth segment - digital wealth advisors, (neo) banks, and online trading platforms - is accelerating rapidly, with investors taking a shine to investments in ETFs. This audience is a key strategic focus for the ETF business line and implies a strengthened cooperation with digital distributors.
We are looking for a Content Partnership Marketing Manager who will be responsible for shaping the digital wealth partnerships' overall roadmap, leading the development and implementation of initiatives and campaigns that support the strategic business growth, drive innovation and further extend and deepen Amundi ETF's footprint in the digital wealth client segment. This means raising awareness of our brand with existing and/or new marketing partnerships by creating effective digital-first campaigns to develop investor education and confidence.
The marketing department is a core pillar within the business line, responsible for developing, delivering and measuring the marketing strategy plan, and this role sits in the ETF Content Marketing team. You will also ensure that the ETF value proposition and messaging pillars are infused through all marketing campaigns, which may also involve other various transversal projects.
Working with internal and external experts and stakeholders, you will develop client-driven campaign messaging adapted to digital distributors: timely market stories, appealing product narrative, educational tools, among others, via engaging content. This implies creating pieces with a specific focus on transforming technical product details into creative and concise takeaways for distributors and end investors.
This is a new role based in London and reports to the Head of Content Partnership Marketing.
Salaire et avantages
Salaire : Salaire selon profil
Référence : 2024-92398
